Jurgen Appelo
The problem with many agile transformations is that existing methods and frameworks treat everyone the same. They make no distinction between startups and scaleups, between disruptive innovative ideas versus existing successful products. But starting new teams and scaling up innovation is more important than ever. The key to a successful agile transformation is applying different practices in different stages of the business lifecycle. What works for a new product does not work for a mature one, and vice versa. In this talk, we will nosedive into the major good practices for business leaders and product teams, from the moment they have an innovative idea to the day they will scale it up (or screw it up). Your agile transformation depends on product lifecycles, the innovation vortex, and the innovation funnel.
The topics include the Business Lifecycle, Problem/Solution Fit, Product/Market Fit, Minimum Viable Products, Business Model Canvas, Lean Canvas, Growth Hacking, Lean Experiments, OKRs, North Star Metric, Innovation Vortex, Empathy Maps, Lean Personas, Jobs To Be Done, Journey Mapping, Innovation Funnels, and more.
The topics include the Business Lifecycle, Problem/Solution Fit, Product/Market Fit, Minimum Viable Products, Business Model Canvas, Lean Canvas, Growth Hacking, Lean Experiments, OKRs, North Star Metric, Innovation Vortex, Empathy Maps, Lean Personas, Jobs To Be Done, Journey Mapping, Innovation Funnels, and more.
Talk: How to Fix Your Failed Agile Transformation
Starting new teams and scaling up innovation is more important than ever. The key to success
is applying different practices in different stages of the innovation lifecycle. What works for a
new business does not work for a mature one, and vice versa. In this talk, we will nosedive into
the major good practices for business leaders and product teams, from the moment they have
an innovative idea to the day they will scale it up (or screw it up). Everything depends on the
lifecycle stage of the new product or service.
Topics can include (depending on available time): Business Lifecycle, Shiftup Model,
Problem/Solution Fit, Product/Market Fit, Lean Personas, Jobs To Be Done, Value
Proposition Wheel, Pains and Gains, Lean Experiments, Minimum Viable Product, Business
Model Canvas, Lean Canvas, Innovation Cycle, North Star Metric, Product Roadmaps,
Customer Journey Maps, Business Funnel, Pirate Metrics, Growth Hacking, Growth Board,
Innovation Funnel.
is applying different practices in different stages of the innovation lifecycle. What works for a
new business does not work for a mature one, and vice versa. In this talk, we will nosedive into
the major good practices for business leaders and product teams, from the moment they have
an innovative idea to the day they will scale it up (or screw it up). Everything depends on the
lifecycle stage of the new product or service.
Topics can include (depending on available time): Business Lifecycle, Shiftup Model,
Problem/Solution Fit, Product/Market Fit, Lean Personas, Jobs To Be Done, Value
Proposition Wheel, Pains and Gains, Lean Experiments, Minimum Viable Product, Business
Model Canvas, Lean Canvas, Innovation Cycle, North Star Metric, Product Roadmaps,
Customer Journey Maps, Business Funnel, Pirate Metrics, Growth Hacking, Growth Board,
Innovation Funnel.
